{"id":8239,"date":"2024-03-23T11:00:12","date_gmt":"2024-03-23T10:00:12","guid":{"rendered":"https:\/\/www.kontakt.org.rs\/?p=8239"},"modified":"2024-03-23T12:17:34","modified_gmt":"2024-03-23T11:17:34","slug":"kontakt24-kako-danas-izgleda-promocija-mladih-alternativnih-izvodjaca-u-srbiji","status":"publish","type":"post","link":"https:\/\/kontaktbeograd.rs\/sr\/kontakt24-kako-danas-izgleda-promocija-mladih-alternativnih-izvodjaca-u-srbiji\/","title":{"rendered":"#Kontakt24: Kako danas izgleda promocija mladih alternativnih izvo\u0111a\u010da u Srbiji"},"content":{"rendered":"

Foto: Belkisa Abdulovi\u0107 \/ CEBEF<\/p>\n

Panel pod nazivom „Kako danas izgleda promocija mladih alternativnih izvo\u0111a\u010da u Srbiji“, organizovan od strane Oblakoder magazina, okupio je zna\u010dajne li\u010dnosti iz muzi\u010dke industrije kako bi diskutovali o izazovima i prilikama koje stoje pred mladim umetnicima u dana\u0161njem digitalnom dobu. Moderatorka panela, Marija Todorovi\u0107 iz Oblakoder magazina, usmerila je razgovor ka pitanjima digitalne promocije, uloge dru\u0161tvenih mre\u017ea, streaming platformi i medija u podizanju vidljivosti mladih talenata.<\/p>\n

Branislav Cvetkovi\u0107 iz Balkanrocka dotakao se izazova kritike u savremenom medijskom prostoru: „Na\u0161a najnepopularnija rubrika bila je ‘Umesto hvalospeva’, koja je potakla negativne emocije“, nagla\u0161avaju\u0107i kako su nekada negativne reakcije na kriti\u010dke tekstove dovele do promene prakse, kao \u0161to je uvo\u0111enje potpisivanja autora ispod \u010dlanaka: „To je donelo jednu vrstu legitimnosti kritici i otvorilo put za zreliji dijalog.“<\/p>\n

Iva Pa\u017ein se osvrnula na saradnju izvo\u0111a\u010da sa izdava\u010dkim ku\u0107ama, nagla\u0161avaju\u0107i kako manje, nezavisne izdava\u010dke ku\u0107e uglavnom slu\u017ee kao posrednici za distribuciju muzike na streaming servisima umesto kao pravi promoteri. „Naj\u010de\u0161\u0107e rade iz strasti prema muzici, \u0161to ih \u010dini klju\u010dnim u povezivanju izvo\u0111a\u010da sa publikom, iako njihovi kapaciteti \u010desto ne dozvoljavaju \u0161iru promociju.“<\/p>\n

Matija Ili\u0107 iz Ubili su batlera i Hali Gali istakao je va\u017enost li\u010dne inicijative u promociji: „Najvi\u0161e se oslanjamo na Instagram. Trudimo se da sami napravimo snimke i promovi\u0161emo na\u0161 rad. Ne razmi\u0161ljamo previ\u0161e o tome, mo\u017eda se \u010dak ni ne trudimo dovoljno.“<\/p>\n

\"\"

Foto: Belkisa Abdulovi\u0107 \/ CEBEF
<\/p><\/div>\n

Marko Radojkovi\u0107, iz kolektiva Ki\u0161obran i Hali Gali, podelio je svoje vi\u0111enje uloge izdava\u010dkih ku\u0107a i promotera, isti\u010du\u0107i kako bendovi sa kojima sara\u0111uje ne potpisuju ugovore. On nagla\u0161ava kako je saradnja sa izvo\u0111a\u010dima zasnovana na me\u0111usobnom poverenju i podr\u0161ci, umesto formalnih ugovora. Tako\u0111e deli svoje mi\u0161ljenje o va\u017enosti promocije mladih alternativnih izvo\u0111a\u010da i kako se promocija menja u digitalnom dobu. Komentari\u0161u\u0107i potencijale i ograni\u010denja postoje\u0107ih promotivnih strategija, Marko isti\u010de potrebu za inovativnim pristupima u promociji mladih talenata na muzi\u010dkoj sceni.<\/p>\n

Ovaj panel je osvetlio kako su digitalni mediji i dru\u0161tvene mre\u017ee postali nezaobilazni u promociji mladih izvo\u0111a\u010da, ali i kako postoji potreba za ve\u0107om podr\u0161kom tradicionalnih medija. Iako je digitalno doba donelo nove izazove, tako\u0111e nudi i prilike za one koji su spremni da se istra\u017ee i iskoriste sve dostupne resurse u svrhu promocije svog rada. Razgovor je ukazao na to da je za uspeh potrebna kombinacija li\u010dne inicijative, podr\u0161ke izdava\u010dkih ku\u0107a, i sposobnosti da se uspe\u0161no navigira digitalnim pejza\u017eem dana\u0161njice.<\/p>\n","protected":false},"excerpt":{"rendered":"

Foto: Belkisa Abdulovi\u0107 \/ CEBEF Panel pod nazivom „Kako danas izgleda promocija mladih alternativnih izvo\u0111a\u010da u Srbiji“,<\/p>\n","protected":false},"author":4,"featured_media":8248,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[],"class_list":["post-8239","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vesti-2023"],"yoast_head":"\n#Kontakt24: Kako danas izgleda promocija mladih alternativnih izvo\u0111a\u010da u Srbiji - Kontakt konferencija<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kontaktbeograd.rs\/sr\/kontakt24-kako-danas-izgleda-promocija-mladih-alternativnih-izvodjaca-u-srbiji\/\" \/>\n<meta property=\"og:locale\" content=\"sr_RS\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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