Addi Troost (57) is a Sales Manager at Bertus Distribution. He has a girlfriend and three daughters.
He began his career at Bertus in 1990 as an account manager, joining as employee number 34. Today, the Artone group employs over 500 people across Europe.
In the early 2000s, he was responsible for developing the German-speaking market, traveling extensively across Germany, Austria, and Switzerland to build relationships with new labels and customers, as well as to strengthen existing ones. This work eventually led to the establishment of a dedicated German sales team.
With the opening of markets in countries such as Estonia, Latvia, Lithuania, Romania, and Bulgaria, he took on a new challenge, expanding into these territories by identifying and developing new partnerships. This resulted in the creation of the “Rest of the World” department, which later extended to include regions such as Asia, Australia, and the United States.
In recent years, he has worked on a number of key projects, but sales has always remained at the core of his work. He has since returned to a more hands-on sales role, currently working with some of the largest distributors worldwide.
He remains passionate about the industry, particularly the continued growth of vinyl, and looks ahead to another strong year in 2026.
