Matea is a communications and media specialist focused on music, concerts and contemporary culture. With a background in photography, video production and journalism, she improved her storytelling skills producing and writing TV segments for Croatian National Television (HRT4), covering music, visual arts, theatre and the broader creative scene. She currently works in marketing and PR at yem., managing campaigns for artists, record labels and major festivals including Zagreb Beer Fest, Pine Fest, and Beat na moru. Matea works closely with artists and creative teams, connecting visual expression, digital platforms and strategy to build authentic narratives.